The New Rules For Business Disruption

The largest buying group, millennials, value personalized service but not brands. Yet we know that personalization comes with a hefty price tag.

Procter & Gamble could win with millennials if …

  • Millennials found personalized P&G products fascinating and recommended to peers.
  • Stores that sell your products stood out from competitors for its unique experience.
  • P&G found a way to make personalized products affordable.

To make personalization possible, I summarized everything learned from 20+ years consulting with Fortune 100 companies.  Download the whitepaper — The New Rules for Business Disruption — or schedule an hour to discuss.

It’s now time for Procter & Gamble to capture hearts and minds of millennials.

About the Author

Suman Sarkar has consulted with leading Fortune 100 companies globally. With more than 20 years of international consulting experi­ence, Suman has a proven track record of bringing innovative ap­proach to business excellence through supply chain and sourcing.

Book – The Supply Chain Revolution (AMACOM)

The book details other strategies to thrive in this new paradigm. Such as:

  • Increase revenue from existing customers
  • Respond faster to market demand
  • Increase revenue and profit from innovation
  • Succeed with alliances
  • Invest smartly in brick and mortar stores

Buy from this website or at Amazon.

What Others Say

The Ideal Supply Chain Primer for the Time-Pressed CEO or Gov­ernment Executive ~ Richard Connelly, Hall of Fame, Former Budget leader, Energy Director, Defense Logistics Agency (Department of Defense, USA)

A Thought Provoking Book ~P. Venkatram, Vice President, APAC Planning & Logistics Head, LEGO

Wonderful Book for Supply Chain and Business Leaders ~Mary Anne Gale, Retired VP Supply Chain, Procter & Gamble